Catalyst’s home screen: a prompt box under “Welcome back, Greg. Let’s create something epic,” with recent conversations and templates below.
The Catalyst logo on navy: the blue-to-cyan Spark beside the white Catalyst wordmark, animated in a loop.
A white pill button labelled Button at the centre of a dark navy frame, linked by a thin gradient line to three panes: Paper, where the button is selected with its variant and fill token shown; Button.astro, where the variant line of the code is highlighted; and Live, where the button sits in a sketch of a page. In the loop, changing the variant in one place changes it everywhere.
The new Socialive homepage: a nav with Platform, Solutions, Resources, Pricing and Get a demo, a banner introducing Catalyst by Socialive, the headline The only video creation platform built for the enterprise, two buttons, and a laptop running the Socialive editor below.
The Showreel app: a template list on the left, a stage in the centre playing the Helix loop with numbered demo cards spiralling in 3D, a timeline below, and the template’s controls on the right.
The Screenshot styler app: the Socialive logo over the title, a short line about branded screenshots for decks, social, email and help articles, and an upload box with a Choose file button, with a file picker open over it.
The Bonsai bench home screen on a warm off-white background: the collection count, the date and today’s Portland weather, a card saying a few trees could use you today with four to prune, filters for all, due now, coming up and check, and a grid of tree photos on a grey bench, each labelled with its species and the next task.
Three phone screens on a pale blue background: the home screen counting five days to the next shot with current weight, pounds lost and workouts; a month calendar of colour-coded entries; and the trends screen with 19 pounds lost in big black type and a plain-language summary of the journey so far.
The synth: eight sound presets with Hoover selected, six tone dials, a loop recorder and a two-octave keyboard.

Catalyst. I turned a weekend prototype into the future of Socialive’s platform, validating demand with enterprise buyers and leading the product from initial vision through early access.

  • Product vision
  • Prototyping
  • Product design
  • Go-to-market
  • 2026